Ms. Buchanan is the Director of Business Development and joined the firm in 2015. Prior to joining Vida, she worked for over seven years at American Funds Distributors, representing Capital Research and Management, a trillion dollar private money management firm. Ms. Buchanan held multiple roles in the sales division, most recently working with top wealth advisors to help them better understand American Funds investment offerings, proprietary research efforts, and how to better serve high net worth clients. She developed multi-media content for their website, traveled the country to speak at numerous advisor and investor seminars, and helped forge sales efforts in new client channels. In addition, Ms. Buchanan developed a deep, analytical understanding of their equity and fixed income lines, allowing her to play a key role in distribution for their highest priority wealth managers. She holds a Certified Investment Management Analyst® designation from the Wharton University of Pennsylvania Aresty Institute of Executive Education, and earned a Bachelor’s Degree in General Studies from Texas Tech University, graduating magna cum laude.
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